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better car people x outsell:
Sales & Service Campaigns Helped
Chevrolet Increase Appointments
by 2X and ROI by 4X

Discover how a tech-human partnership delivered exceptional sales and dealership results in this case study.
About this study:
Chevrolet, a top car brand, aimed to boost dealership visits and sales. They partnered up with Outsell to enhance interactions, boost appointments, and increase ROI.

 

 

The GOAL:
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The goal was to boost appointments and ROI. While Outsell brought an AI-driven customer engagement platform, they needed Better Car People's expertise in direct, personalized outreach. This partnership combined Outsell's data-driven insights with Better Car People's experienced live agents to effectively engage customers.

 

 

 

Our Solution:
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Outsell teamed up with BetterCarPeople
for this project. We used Outsell's Buyer Detection Program to focus on customers likely to buy cars. By merging Outsell's tech with dealership data, we identified these potential buyers. Our team then contacted them to arrange dealership visits. The first results were so good that Chevrolet and Outsell decided to try this out in more dealerships in different areas.

 

 

As a result:

We achieved significant results with a 20.6% increase in dealership visit appointments and doubled the success rate compared to the pre-pilot phase. Our strategy led to a fourfold improvement in ROI, and we saw a 50% boost in vehicle sales, particularly in a high-potential customer segment.

01

2,201 Total Consumers

Contacted

02

67 Expected sales

03

46 Actual Sales

04

21 Incremental Sales

05

3.04% Purchase Rate

Our clients 

SAY IT BEST

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Very good BDC. Awesome to work with!

Travis Hunter

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Better Car People does a great job!

Sam Ganczaruk

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Better Car People have been great. Increased owner loyalty!

Neil Lester

Want Results Like Outsell?

Book a meeting to learn how our targeted engagement

can double your appointments and sales.

Sales & Service Campaigns is an essential part of the Better Car People Suite of Solutions

SUPERCHARGE YOUR SALES

Our skilled agents and tech drive your sales by efficiently handling inbound inquiries,
after-hours engagement, and 90-day email/SMS follow-ups.

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Data-driven
performance

Our proprietary AI is backed by over 10 years of data, so you can match responses to customers’ needs – whether it's about where they are, how they talk to us, or what car they're into.
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24/7 cross-channel
Engagement

Get cross-channel engagement for seamless communication flow. Initially replied to an email but want to move to text? We got you covered.
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Tech-Enabled
agents

Better Car People integrates AI to provide our agents with the tools for personalized, effective interactions to turn leads into appointments.
Drive sales

YOUR Inbound PAINKILLER

Let us manage your inbound calls and schedule appointments, freeing
up your team to help your customers directly.

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Live call
agents

Our skilled agents are ready to take every inbound service call. Expect professional responses that elevate your customer's experience.
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Integrated
Appointment
Scheduling

Our system directly links with your scheduler for quick, hassle-free appointment setting. Service Advisors get instant updates, ensuring top-tier customer service.
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Automated Customer
Engagement

Our Connected Car Response automates follow-ups on vehicle alerts, converting them into service appointments and improving customer retention.
Drive Service