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Sales Response Complete Elevated Les
Stanford to Detroit's
Premier Dealership

Les Stanford transforms customer service with Better Car People, achieving

24/7 engagement and operational efficiency.

About les stanford:
Les Stanford Chevrolet Cadillac, a leading name in Detroit's automotive scene, sought to elevate their customer engagement and streamline lead responses. They turned to Better Car People to make this a reality.

 

 

The GOAL:
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The primary aim was clear: boost customer interaction and manage email leads more efficiently to enhance the dealership's performance and customer satisfaction.

 

 

 

 

Our Solution:
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Les Stanford didn't just want to tweak
their customer service; they wanted to revolutionize it. Here's how they did it
with Better Car People by their side:

2010: Les Stanford became the first dealership to implement Better Car
People's Overnight BDC, offering 24/7 customer inquiry responses.

2013: To efficiently handle OnStar leads,
Les Stanford integrated the DMN Response, easing the service team's workload.

2018: The Virtual BDC was adopted,
ensuring consistent customer experiences and operational continuity, especially crucial during COVID-19 lockdowns.

 

 

As a result:

Les Stanford met big-time standards, snagging extra perks from General Motors and setting a new bar for being there for customers day and night. The new systems made life easier for the staff and kept the service top-notch, saving money and keeping sales going strong even in tough times.

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Enhanced Service

Opportunities

02

Continuous

Lead Response

03

Operational

Efficiency

04

Enhanced Service

Opportunities

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Cost-Effective

Operations

Our clients 

SAY IT BEST

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Our Ford Direct secret shops have improved greatly, with some scores over 100%!

Heather Carlton

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Better Car People has been a wonderful partner to our dealership.

Joe Smith

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Better Car People is nice to have for a quick response.

Rachel Lette

Want Les

Stanford-like results?

Book a meeting to uncover the potential for your dealership!

Sales Response Complete is just one part of dealership success. Discover more.

Your inbound painkiller

Let us manage your inbound calls and schedule appointments, freeing up your team to help your customers directly.

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Live call
agents

Our skilled agents are ready to take every inbound service call. Expect professional responses that elevate your customer's experience.
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Integrated
Appointment
Scheduling

Our system directly links with your scheduler for quick, hassle-free appointment setting. Service Advisors get instant updates, ensuring top-tier customer service.
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Automated Customer
Engagement

Our Connected Car Response automates follow-ups on vehicle alerts, converting them into service appointments and improving customer retention.
Drive service

Your loyalty boost partner

Create unique, branded experiences that boost engagement, increase spend and drive retention and referrals.

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Attractive
rewards

BCP Loyalty merges real-time data with diverse rewards, creating custom incentives that build loyalty and make customers feel valued and eager to return.
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Local partner
vendors

Our 'Keep It Local' initiative partners with nearby businesses, offering customers distinctive benefits that support and engage the local community.
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Easy & Convenient
Redemption

A seamless, user-friendly redemption process. Customers easily redeem their rewards via a streamlined app or website, while auto dealers benefit from automated, hassle-free CRM integration.
Drive Loyalty