Everything You Need to Know About FordDirect in 2024
Is your dealership ready for 2024? With lower prices, demand for hybrids and the discontinuation of some popular models topping the list of Ford trends for the year, many dealerships are preparing for change. Customers will be back, but the competition will be tough.
Dealerships like yours will need tools to not only acquire leads, but properly manage and follow-up with them until you make the sale. And don’t forget your service department, an important driver of customer loyalty. Luckily, Ford...