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Sales

Sales

Sales Response Complete

Efficiently handle inbound calls and engage with customers 24/7.

First Quality Response

Instant customer support with our 24/7/365 system.

Sales Campaigns

Revive inactive accounts with our live agents.

Service to Sales

Boost conversions with on-site service customer connections.

Rescue

Revive and re-engage lost sales opportunities powered by Brooke.
Service

Service

Service Response Complete

Never miss a call. Never miss an appointment.

Service Responseᴬᴵ

Superior call management and customer service powered by Brooke.

Connected Car Response

Set appointments with our mobile-friendly email & SMS tools.

Service Campaigns

Revive inactive accounts with our live agents.

Rescue

Revive and re-engage lost service opportunities powered by Brooke.
Training & Retention

Training & Retention

Training

Enhance team skills and customer engagement with expert training.

BCP Loyalty

Keep customers coming back with tools that drive loyalty and referrals.

Caller CX

Master call management, capture more sales, and enhance customer service.

BDC Central

Streamline your BDC operations by enhancing customer relationships.
Why BCP
Why Better Сar People

Why Better Сar People

About Us

Dive into the behind-the-scenes of Better Car People.

Customer Stories

Real success stories from our clients.
Resources
Learn

Learn

Outsourced Automotive BDC

Free up your teams from traffic management.

BDC Training

Improve customer engagement and sales skills.

Equity Mining in the Automotive World

Discover hidden opportunities tailored to your needs.

Automotive Dealership Consulting

Strategic solutions for profitability & growth.

Industry Updates (Blog)

Uncover automotive trends and tech secrets.
Connect

Connect

Customer Support

We're here to help.

FAQs

Get answers fast.

Careers

Join us for an exciting career opportunity.
Products
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Sales

Sales Response Complete

Efficiently handle inbound calls and engage with customers 24/7.
arrow

First Quality Response

Instant customer support with our 24/7/365 system.
arrow

Sales Campaigns

Revive inactive accounts with our live agents.
arrow

Service to Sales

Boost conversions with on-site service customer connections.
arrow

Rescue

Revive and re-engage lost sales opportunities powered by Brooke.
arrow
nav-item

Service

Service Response Complete

Never miss a call. Never miss an appointment.
arrow

Service Responseᴬᴵ

Superior call management and customer service powered by Brooke.
arrow

Connected Car Response

Set appointments with our mobile-friendly email & SMS tools.
arrow

Service Campaigns

Revive inactive accounts with our live agents.
arrow

Rescue

Revive and re-engage lost service opportunities powered by Brooke.
arrow
nav-item

Training & Retention

Training

Enhance team skills and customer engagement with expert training.
arrow

BCP Loyalty

Keep customers coming back with tools that drive loyalty and referrals.
arrow

Caller CX

Master call management, capture more sales, and enhance customer service.
arrow

BDC Central

Streamline your BDC operations by enhancing customer relationships.
arrow
Why BCP
Arrow
nav-item

Why Better Сar People

About Us

Dive into the behind-the-scenes of Better Car People.
arrow

Customer Stories

Real success stories from our clients.
arrow
Resources
Arrow
nav-item

Learn

Outsourced Automotive BDC

Free up your teams from traffic management.
arrow

BDC Training

Improve customer engagement and sales skills.
arrow

Equity Mining in the Automotive World

Discover hidden opportunities tailored to your needs.
arrow

Automotive Dealership Consulting

Strategic solutions for profitability & growth.
arrow

Industry Updates (Blog)

Uncover automotive trends and tech secrets.
arrow
nav-item

Connect

Customer Support

We're here to help.
arrow

FAQs

Get answers fast.
arrow

Careers

Join us for an exciting career opportunity.
arrow
Book a Meeting
Book a Meeting
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Elevate Your Team with
Premier Automotive Training

Harness the power of expert training to enhance customer engagement,
increase retention, and skyrocket dealership revenue.

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Start Training Today

Unlock Your Team's Potential with Expert Training

Comprehensive Programs

Benefit from on-site and virtual in-depth training sessions conducted by seasoned automotive industry experts.
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Focused
Coaching

Receive specialized coaching across various dealership roles, including sales, service, and management.
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Customized
Strategies

Implement tailored strategies designed specifically to meet the unique needs of your dealership.
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Retail Mastery & Customer
Experience Innovation

Enhance your dealership's capabilities with our specialized MasterClasses and onsite training options. From the intricacies of advanced sales techniques in our Sales Masterclass to the operational efficiencies taught in our Service Masterclass, each program is crafted to elevate your team's performance in all areas of automotive retail. Explore our Onsite Masterclass and Training for tailored, hands-on learning experiences at your dealership, ensuring immediate application and integration of skills in real-world scenarios.

Sales Masterclass

This masterclass elevates dealership sales teams by equipping them with advanced sales techniques and strategies. The workshop focuses on improving customer interactions in the sales process, leveraging traditional and digital sales channels to maximize effectiveness and drive sales growth. 
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Sales Masterclass

This masterclass elevates dealership sales teams by equipping them with advanced sales techniques and strategies. The workshop focuses on improving customer interactions in the sales process, leveraging traditional and digital sales channels to maximize effectiveness and drive sales growth. 
Learn more
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Service Masterclass

Explicitly tailored for service advisors and teams, this masterclass enhances skills crucial for the modern service drive. Participants learn to optimize service operations, from effective communication with customers to efficient management of service timelines, enhancing overall customer satisfaction and operational efficiency.
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Service Masterclass

Explicitly tailored for service advisors and teams, this masterclass enhances skills crucial for the modern service drive. Participants learn to optimize service operations, from effective communication with customers to efficient management of service timelines, enhancing overall customer satisfaction and operational efficiency.
Learn more
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Onsite Masterclass

Delivered directly at your dealership, this on-site masterclass brings comprehensive, customized training to your doorstep. This training covers various topics, from digital retailing to customer experience management. It is ideal for teams that benefit from in-person, tailored learning experiences, helping them apply skills directly in their work environment.
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Onsite Masterclass

Delivered directly at your dealership, this on-site masterclass brings comprehensive, customized training to your doorstep. This training covers various topics, from digital retailing to customer experience management. It is ideal for teams that benefit from in-person, tailored learning experiences, helping them apply skills directly in their work environment.
Learn more
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Onsite Training

Focused on providing targeted skill development, this onsite training offers customized sessions that address specific needs within your dealership. Whether it’s improving communication skills, management practices, or customer engagement strategies, this training ensures your team is well-equipped to meet modern automotive retail challenges​. 
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Onsite Training

Focused on providing targeted skill development, this onsite training offers customized sessions that address specific needs within your dealership. Whether it’s improving communication skills, management practices, or customer engagement strategies, this training ensures your team is well-equipped to meet modern automotive retail challenges​. 
Learn more
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BOOK A MEETING

Ready to Transform
Your Dealership? 

Schedule a consultation to discover how our tailored
training solutions can make a significant impact
on your business outcomes.

Book a meeting

Empower Your Dealership with Strategic Training

01

Enhanced Customer
Engagement

01
Improve appointment show rates and customer satisfaction through advanced communication techniques.
02

Lasting Customer
Relationships

02
Develop strategies that foster repeat business and customer loyalty.
03

Boosted Team
Performance

03
Elevate your team’s skills and confidence to increase overall dealership profitability.

Our clients 

SAY IT BEST

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All the Performance Coaches were very helpful with providing ideas on overcoming objections and stalls, and on customizing the script to make it work for You… In a learning environment, it is important to be prepared to make calls.

DOREEN FUNG

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It was great to attend your Boot Camp last week, I’ll freely admit that I’m one of those who enjoyed it. You and your staff did a great job of making the week move fast, keeping the information relevant and making the experience not only educational but entertaining as well.

STEVE COAD

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I had been to many but never have attended something like Biz Dev Accelerator workshop. Not only was the group educated, but we role-played and then actually made live phone calls for a couple hours every day! By the end of the second day, I had already generated three car deals for the store! Best hands-on automotive training I’ve ever been to!

Michelle Paschall

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I wanted to let you know that last week’s training was a big hit! With Lawson’s experience in the industry and his perfected presentation skills, it could not have gone better. It built off of the success of the service side of the CCC, as well as the training received by our people in Huntersville.

DAN ROBERTSON

Is Your Team Ready to Excel?

Learn more about how our expert training can refine your
team's skills and help you outperform the competition.

BOOK A MEETING

Training is only one essential part of the full Better Car People Suite of Solutions!

SUPERCHARGE YOUR SALES

Our skilled agents and tech drive your sales by efficiently handling inbound inquiries,
after-hours engagement, and 90-day email/SMS follow-ups.

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data-driven
performance

Our proprietary AI is backed by over 10 years of data, so you can match responses to customers’ needs – whether it's about where they are, how they talk to us, or what car they're into.
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24/7 cross-channel
Engagement

Get cross-channel engagement for seamless communication flow. Initially replied to an email but want to move to text? We got you covered.
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AI-Assisted
agents

Better Car People integrates AI to provide our agents with the tools for personalized, effective interactions to turn leads into appointments.
DRIVE SALES

YOUR Inbound PAINKILLER

Let us manage your inbound calls and schedule appointments, freeing
up your team to help your customers directly

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Live call
agents

Our skilled agents are ready to take every inbound service call. Expect professional responses that elevate your customer's experience.
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Integrated
Appointment
Scheduling

Our system directly links with your scheduler for quick, hassle-free appointment setting. Service Advisors get instant updates, ensuring top-tier customer service.
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Automated Customer
Engagement

Our Connected Car Response ᴬᴵ automates follow-ups on vehicle alerts, converting them into service appointments and improving customer retention.
DRIVE SERVICE

Your loyalty boost partner

A flexible customer loyalty marketing tool for automotive businesses, driving retention and
referrals with unique, branded experiences that boost engagement and increase spend

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Attractive
rewards

BCP Loyalty merges real-time data with diverse rewards, creating custom incentives that build loyalty and make customers feel valued and eager to return.
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Local partner
vendors

Our 'Keep It Local' initiative partners with nearby businesses, offering customers distinctive benefits that support and engage the local community.
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Easy & Convenient
Redemption

A seamless, user-friendly redemption process. Customers easily redeem their rewards via a streamlined app or website, while auto dealers benefit from automated, hassle-free CRM integration.
DRIVE LOYALTY