New VP of Sales: Better Car People

Better Car People Appoints New Vice President of Sales

Automotive Technology Company Continues Expansion and Growth



Monroe, NC - Better Car People ( announced today that Lloyd Hecht has joined the Better Car People family to further develop their growing sales team.  Lloyd Hecht comes with a wealth of experience from within the Automotive Industry. He spent the last four years at Contact At Once, where Lloyd started as the Director of Business Development and became the Sr. Director of Dealer Sales in 2013. Prior to Contact at Once, Lloyd was with AutoTrader for ten years where he served as a consultant, sales trainer (including sales management),  and was VP of Sales for the Western Division. In his last two years, Lloyd moved to corporate headquarters and worked in both Sales and IT Operations along with the Product Group.


Lloyd has been in the automotive space for 38 years and has spent time in dealerships working in Sales Management and F&I. He also owned his own aftermarket business for 10 years selling both electronics and paper products.


Lloyd joins Better Car People to help continue Better Car People’s recent success providing internet solutions to dealerships across the US and Canada.  Lloyd comments “I am excited about the opportunity to become part of a young, energetic, creative, company that is growing rapidly. I am also looking forward to working with and being part of a leadership team that is so well respected in our industry.” His desire while at Better Car People is to “ grow the revenue of the company and develop others to become successful future leaders in our industry, while helping innovate the direction for the long term plans of BCP.”



Jeff Gaul, Chief of Staff at Better Car People, said “Lloyd’s wealth of experience and industry knowledge has already made him a key addition to the Better Car People family. His ability to lead, connect and educate has increased the confidence and production of our sales team. I’m confident that Lloyd will play a key role in the growth and development of BCP.”



About Better Car People


BetterCarPeople is based in Monroe, NC. Our mission is to empower dealerships to continuously improve. BetterCarPeople is known for their industry leading products Overnight BDC and BetterAppointments for OnStar.

Overnight BDC currently answers leads for over 1,000 dealerships nationwide 24/7/365.

BetterAppointments for OnStar responds to every OnStar lead that comes into your system and allows the customer to set appointments and choose additional services.



Better Car People

Aimi Gundersen, Public Relations