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On Saturday, November 4th, Better Car People stepped up to the tee to sponsor and participate in the inaugural Have a Heart Golf Tournament, in honor of Officer Paul Perrette whose life was taken as a result of a motorcycle accident on August 19th, 2017.

This event was personal for Better Car People’s Director of Marketing, Stuart Richardson, as he experienced the loss of a family member in law enforcement in 2013. When asked about the Have a Heart Golf Tournament, Richardson says, “This event hit home more than most golf tournaments. My uncle, Lieutenant Stanley Klingenschmidt, was killed in 2013 in a motorcycle crash while escorting other motorcycle riders who were participating in a Special Olympics benefit ride. I did not know Officer Perrette directly, but I know the feelings of emptiness when a hero is taken too soon. I’m thankful that our company was able to give back and support our local officers who sacrifice daily to preserve our safety and protect our communities.”

The Have a Heart Golf Tournament helps raise awareness and funds to provide support and financial assistance to law enforcement families and immediate family members who are faced with medical or financial crisis.


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July 4th marks the 241st anniversary of the U.S., and the Americans among us celebrate Independence Day with parades and elaborate fireworks displays, picnics, barbecues, and, where possible, hammocks.

In between your grilled meals and cold beverages, we hope you’ll be sharing your Fourth of July thoughts and experiences with us on social media using the hashtag #wedoitbetter.

Here’s a few ideas to get you started:

 Awkward Family Photos

Awkward Family Photos

 Awesome Parades

Awesome Parades

 Decorated Desserts

Decorated Desserts



Culture Comes First

Everyone wants a great company culture. Unfortunately, wanting one and having one are two different animals. At Better Car People, we value culture.




So why do we do what we do? We want to make people better (hence the name “Better” Car People) in their work and in life, while having the time of their life. Culture is the conduit through which everything flows; it extends to our products, customers, community, and employees.




I’ve heard that “the thing that makes you unique is the thing that makes you powerful.” At Better Car People, employees are offered work from home days, weekly massages, free food and drinks, innovative workspaces, and company outings. Don’t get me wrong, all of these help create an environment that our employees love, but it’s our culture that creates the life they love.


Our culture can be summed up in a simple, sometimes forgotten principle: put others before yourself. When we learn to apply this, our perspective shifts and we begin bettering ourselves and the people around us...it’s how great teams are built. The culmination of individuals understanding their role while playing their part to be a part of a bigger picture.


Our team at Better Car People understands that better than most. We are a collective unit with gifts and talents that work together for those around us. We know that success is not measured by the number of hours worked, but in the passion and vision for excellence in each team member. We’re not afraid to fail and challenge the status quo. We strive for “Better’.


“Only those who dare to fail greatly can ever achieve greatly.” - Robert F. Kennedy





Seeds of the Industry

 Memorial Day is a day in which we honor the fallen soldiers who sacrificed everything so that we can enjoy freedoms that we have today. While Memorial Day is a sobering day as we remember those lost in battle, it’s also a day we celebrate with gratitude the freedom we have as a result of their sacrifice. 
Many will dust off their grills, jump in the pool, and enjoy cookouts with family and friends. But let’s be honest, no cookout is complete until you break out the nostalgically sweet tasting watermelon. But what makes watermelons irresistible? NO SEEDS! 
      It took nearly forty years for seedless watermelon to catch on, but today it’s hard to find anyone eating it with seeds. Eating watermelon with seeds is still an option; however, you’ll probably end up with a watermelon growing in your stomach if you swallow the seed (at least that’s what my grandpa said). 
      What does this have to do with Better Car People? - We take out the seeds. Let’s be honest, picking seeds out of the watermelon is both annoying and time-consuming. We want to save you the time and effort it takes to follow-up with lead responses so you can simply enjoy the fruit! Of course, you can use an auto-responder if you enjoy self-inflicted wounds, but your results will be less than desireable.
      Our heroes in uniform sacrificed everything they had so we could experience freedom. At Better Car People, we want to give you the absolute best we have so that you can reap the benefits of an elite lead response platform. Find out how much sweeter life can be without the seeds.

      Try it. You’ll taste the difference.