Better Car People Blog

Better Car People Dash for the Dominican 5k

Ready, set, go! If you did not participate in the Dash for the Dominican 5k walk/run last month then you truly missed out! We had the privilege and honor of being the title sponsor for the event. The youth of Shiloh Baptist Church are going on a week long mission trip to the Dominican Republic in June. They will be visiting Pasitos De Jesus which is an orphanage for young girls.

Already serving on mission in the Dominican Republic for several years, the Shiloh Baptist youth felt a calling to help the girls at the orphanage. Thus the mission project  “A Heart for the Dominican Republic” was started. The youth group had the idea to do local mission projects to raise $30,000+ in order to pay for a year’s worth of education for all of the girls at the Pasitos De Jesus orphanage.

As a business in Union County, we understand the importance of supporting our local community. Sponsoring this great event was an opportunity that we couldn’t pass up. The Better Car People crew thoroughly enjoyed the healthy competition as they raced past one another and other race participants. Although it was raining, it didn’t put a damper on the event at all.

Music was blaring through speakers and everyone was in good spirits. As runners sped down the straight away and through the finish line, announcers, volunteers and finished runners cheered. Water, bananas and granola bars were on site for tired runners and walkers. The best part of the race may have been the “swag bag” that participants received. Inside the bag, there was an awesome race shirt and tons of coupons for local businesses.

The 5k raised over $13,000 for the mission trip. Better Car People is happy to help such a great cause. We are inviting you to embrace the Shiloh Baptist youth’s mission by helping them reach their goal. Please visit the Shiloh Youth Missions website to donate today!


Published on April 14, 2014 by Michelle Lide.

New York and New Jersey GM Service Club Meetings

Paul LeMay and Mike Kotek

Paul LeMay and Mike Kotek

Mike Kotek represented Better Car People at the New York and New Jersey GM Service Club Meetings. He did an exceptional job representing the Better Car People Team! We wanted to give a huge shout out to Paul LeMay for inviting us to attend the meeting and being such a gracious host, without his support we wouldn't have been as successful as we were!

Mike Kotek is one of our National Sales Managers and he does an amazing job demonstrating the benefits of Better Appointments for OnStar. Better Appointments is an entirely new approach to optimizing OnStar service notifications, it provides the customer with an easy to use scheduling process and it provides customers an opportunity to select different services or parts that they may be interested in receiving for their vehicle. Better Appointments was developed as a way for customers to schedule appointments without ever having to fill out a form, it simplifies the serve appointment process for the generation who likes conducting business via their smart phone. More importantly, Better Appointments was designed to help dealerships make additional revenue.

Better Car People’s mission is to reach out and engage existing customers, new customer, and to solicit feedback and interest in Better Appointments, well, Mike Kotek did just that by signing up a new record number of deals for a Service Club Meeting.

Since release, Better Appointments has gained new customers at a rapid rate, in just over 6 months an additional 500+ products have been installed into dealerships and the success stories received from dealerships have been amazing! The Better Car People team strongly believes in and stands behind its products and we want everyone to know about them.

What are you waiting for? Speak to a Better Car People representative today at (855) 448-4219.


Published on February 28, 2014 by Michelle Lide.

Casino Night Company Celebration


This post is a little late, but better late than never! Better Car People has been very busy answering dealership sales and service leads since the start of the new year! For our holiday party, back in December, we went a more traditional route compared to what we have done in the past. But, like true Better Car People fashion, our party had a twist and was great fun! Our party had a casino theme and did not disappoint. The Loft, an old, rustic space in downtown Monroe, was rented out and our employees dressed to the nines!

Upon entering the party, you were immediately handed a champagne cocktail and a playing card. After you took the stairs up to the main event space, you couldn’t help but be amazed at the setup. A live band was playing in the corner, tables filled the center of the room and a full buffet and bar were set up on the right of the room. A photo booth, with all sorts of props, was also there to help capture the night.

Employees and their guests, along with some of our influential clients, helped themselves to endless amounts of food provided by Kate Clyde’s Catered Creations. While eating, a raffle took place where employees had the chance to win gift cards and other neat prizes. The winners, of the raffle, were determined based on the playing card they received when they first arrived.

The food was delicious and the band was great, but the best part had to be the casino tables that were set up on the other side of the venue. Dealers and tables were brought in and provided a real Vegas feel! Guests and employees left the party with full stomachs and big smiles!

To further celebrate the holidays we also had a luau themed office party. The week before Christmas we celebrated with brats, chicken, chips, pasta salad, brownies, cookies and all of the fixings.The entire Better Car People office had a blast. It is always so nice being able to celebrate the holiday season with coworkers.

Our OvernightBDC service provides a first response to your dealerships’ online sales and service leads, 24/7/365. Although members of our quality assurance team and support team worked some over the holidays, to answer your leads, they still enjoyed time with their loved ones.


Published on February 13, 2014 by Michelle Lide.

Arizona GM Service Club Meeting

Better Car People, had the distinct pleasure of participating in a GM Service Club Meeting  in Mesa, Arizona.  There were over 30 different dealerships represented and Better Car People was given the opportunity to speak about Better Appointments for OnStar.  Better Appointments is an entirely new approach to optimizing OnStar service notifications.  It was developed as a way for customers to book an OnStar appointment without ever having to fill out a single form, it simplifies the service appointment process for the dealership and most importantly it helps dealerships make additional revenue.

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Mike Kotek, a Better Car People National Sales Manager, represented Better Car People and gave an amazing presentation, he even awarded a new Kindle Fire to the lucky Michael E. Hanna from Chapman Cevrolet Izuzu.  Better Car People’s mission was to reach out and engage existing customers, new customers, and to solicit feedback and interest in Better Appointments.  The meeting was a success, with at least one dealership signing up for the product at the meeting and many others giving verbal commitments.    

Since release, Better Appointments has gained new customers at a rapid rate, in just over 6 months an additional 500+ products have been installed into dealerships and the success stories received from dealerships have been amazing!  The Better Car People team strongly believes in and stands behind its products and we want everyone to know about them.  

What are you waiting for? Speak to a Better Car People representative today at (855) 448-4219.


Published on January 22, 2014 by Michelle Lide.

Annual Renaissance Festival Outing


If you are from North Carolina, chances are you have been to the Carolina Renaissance Festival. The festival begins in early October  and runs through late November.The event continues, rain or shine, from 10 a.m. until dark. Parking is free and discounted tickets are also available at Harris Teeter. The festival covers 325 acres of woodlands, just above Charlotte, North Carolina.

The Renaissance Festival is fun for children and adults, of all ages, as it provides 16th century European style art and entertainment. Attractions at the festival include an outdoor theater, circus entertainment, crafts marketplace, arts, jousting tournaments and much more. Throughout the festival you will find over 100 vendors that are selling crafts and food. Music and comedy shows are also presented on 11 different stages throughout the event. Over 500, fully dressed characters also walk around the village. They sing, perform tricks and tell stories. The Renaissance Festival has something for everyone to enjoy!

For the second year in a row, Better Car People and our sister company Big Ring Interactive decided to attend the festival. We saw the Renaissance Festival as a great opportunity for company bonding and team building. Employees were invited to bring family and friends to the event. Dressing up was encouraged!

Laughs were had and turkey legs were devoured! It was a great time had by all! The Better Car People staff is looking forward to next year’s festival!


Published on December 02, 2013 by Michelle Lide.

BCP Travels to Service Club Meetings


Better Car People, located in Monroe, NC set out on a campaign of sorts this past summer to get the word out to GM service departments about our new product, Better Appointments. Our sales managers have been traveling to General Motors Service Club meetings all over the United States. They traveled from Atlanta to California to Pennsylvania, and a few other locations along the way.

Better Car People is on a mission to reach out and engage more customers and dealerships. Service departments are routinely a busy part of a car dealership and it can be difficult to get in touch with managers and fix operations directors at these stores. This posed a problem for our sales team. They found themselves asking “How do we get in touch with these service managers?”  

Attending the GM Service Club meetings sounded like the logical answer!

Service meetings allow the sales team to discuss our products and service offerings in a casual atmosphere. They have attended face-to-face service meetings, as well as a few online meetings.

Our attendees always enjoy the Better Appointments presentation and they also enjoy winning our door prizes! Who wouldn't enjoy winning a Kindle or a Jawbone?

Better Appointments and Overnight BDC for Service have been very well received. Service managers have said they like the look of the product and have referred to the response process as “slick and easy to use”.

The Better Car People team strongly believes in and stands behind our products and want all services managers to know about them. Overnight BDC and Better Appointments give service departments something that nobody else can, and that is time. Our products answer their leads, therefore giving them time to work on retention and time to assist customers.

GM service departments receive OnStar appointment notifications. Sometimes these OnStar notifications come in 20 to 30 at a time, and usually first thing in the morning. Somebody has to reach out and follow up with these notifications. If you make the switch to Better Car People, we will respond to these OnStar notifications on your behalf with our Better Appointments product. Our products aren’t designed to just provide an engaging first response to customers, but they’re also meant to give back time! One of our clients stated that, since signing up with Better Car People, they now have an extra two hours a day that they can use to focus on other tasks.

What are you waiting for? Speak to a Better Car People representative today at (855) 448-4219.



Published on November 05, 2013 by Michelle Lide.

Better Car People and ContactAtOnce! Have Partnered


We have some very exciting news to share! Better Car People and ContactAtOnce! have partnered to allow the use of chat with our core products ONBDC for sales and Better Appointments for OnStar.  We have also integrated it into our website for use by our national sales team.  


ContactAtOnce! is a live chat software provider that works primarily at the dealership level as well as in other industries such as real estate. ContactAtOnce! considers themselves to be “the Automotive Chat Leader” and we agree. They were also voted as the #1 rated chat provided by dealers.  According to ContactAtOnce!, while using their service, “25% more car shoppers will contact your sales team.”

Dealerships now get a combined service, both Better Car People and ContactAtOnce, at no extra cost. The services integrate seamlessly to provide an even better response for dealers. Dealerships now have yet another way to connect with their customers. In the first response, sent by Better Car People core products, a “chat” with dealer prompt can now be incorporated for those who have ContactAtOnce.

Better Car People’s 360 partner account with ContactAtOnce! also allows us to use their chat function on our business site for our sales department. We want visitors to our site to be able to access our products with ease. Better Car People is also listed on the ContactAtOnce site as an approved partner.

We are continuing to test and look at ways to integrate the live chat option into even more of our core products. Products like, Overnight BDC for Sales and Overnight BDC for Service. That provide a compelling first response to dealerships’ Internet leads and stop the manufacturer’s clock. The first response, sent by Better Car People, improves contact ratio and helps to engage more customers. Better Car People uses real people and cutting edge technology to respond to over 200,000 leads per month, with an average response time under 10 minutes. For more information on ContactAtOnce, visit: For more information on how to integrate Better Appointments with ContactAtOnce, please call (855) 448-4219.



Published on September 10, 2013 by Michelle Lide.